Principles of marketing
Philip Kotler
Bok · Engelsk · 2016
| Medvirkende | |
|---|---|
| Utgitt | Harlow : Pearson Education , 2016
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| Omfang | XVII, 469 s. : ill.
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| Utgave | 2nd ed., Scandinavian edition
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| Opplysninger | "Authorised adaptation from the United States edition, entitled Principles of Marketing: Global Edition, 13th edition, ISBN: 9780137006694 by Kotler, Philip; Armstrong, Gary, published by Pearson Education, Inc, publishing as Prentice Hall © 2010."--Title page verso.
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| Emner | |
| Geografisk emneord | |
| Dewey | |
| ISBN | 9781292104805
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