Map the future of design for enhanced customer experience
Deepa Prahalad and Ravi Sawhney.
Bok Engelsk 2010 · Electronic books.
| Annen tittel | |
|---|---|
| Utgitt | FT Press
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| Omfang | 1 online resource ([18] p.) : : ill.
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| Utgave | 1st edition
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| Opplysninger | "An e-burst of inspiration from the best books"--Cover.. - Description based on resource description page (viewed Jan. 5, 2011).. - Cover -- Designing for Tomorrow's Markets Today -- Experience Mapping Guides the Way -- Mapping Emotions -- Engaging Interactivity -- Mapping Out the Possibilities -- Strategy Based on Understanding -- Experience Mapping and the Power of Design -- Connecting the Dots with Design -- Design and Corporate Performance -- Convergence of Brand and Design -- The Need for Sustainability -- Endnotes.. - "This Element is an excerpt from Predictable Magic: Unleash the Power of Design Strategy to Transform Your Business (ISBN: 9780137023486) by Deepa Prahalad and Ravi Sawhney. Use "experience mapping" to create products, services, and experiences your customers will be truly passionate about!"--Resource description page.
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| Emner | |
| Sjanger | |
| Dewey | |
| ISBN | 0-13-259945-7. - 0-13-260983-5
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