Commercial friendship from a customer perspective : exploring social norm of altruism in consumer re - detaljert visning

Commercial friendship from a customer perspective : exploring social norm of altruism in consumer relationships and self-interest-seeking behavior

Marit Anti
Bok Engelsk 2012


Utgitt	Oslo : BI Norwegian Business School , cop. 2012
Omfang	132 s. : diagr.
Opplysninger	Avhandling (ph.d.) - Handelshøyskolen BI, Oslo, 2012
Dewey	658.834
ISBN	9788282470421