Brand personality and the utilitarian brand
Adrian Peretz
Bok Engelsk 2009
Utgitt | Bergen : Norwegian School of Economics and Business Administration , 2009
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Omfang | 140 s. : ill.
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Opplysninger | Avhandling (ph.d.) - Norges handelshøyskole, Bergen, 2009
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Emner | |
Dewey | |
ISBN | 9788240502089
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