Which strategic choices are successful in terms of export performance? : an empirical study on strategies applied by UK small and medium sized enterprises in international markets with a specific focus on export performance and the factors influencing the choice of strategy

written by: Magnus Karlsson
Bok · Engelsk · 2005

Utgitt	[Oslo] : [M.Karlsson] , 2005
Omfang	V, 135 bl. : ill.
Opplysninger	Avhandling (MScM) - Handelshøyskolen BI, 2005
Emner	marketing markedsføring