A Double Scotch : How Chivas Regal and The Glenlivet Became Global Icons
F. Paul. Pacult
Bok Engelsk 2005 · Electronic books.
| Medvirkende | Ricard, Patrick (Contributor)
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| Utgitt | Hoboken : : Wiley, , 2005.
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| Omfang | 1 online resource (306 p.)
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| Opplysninger | Description based upon print version of record.. - A DOUBLE SCOTCH: How Chivas Regal and The Glenlivet Became Global Icons; Contents; Foreword; Preface: Sparks and Bonfires in Whiskyland; Acknowledgments; Prologue: The Guid Auld Drink; Chapter 1: A Magic of Locality; Chapter 2: Reaching the Boiling Point; Chapter 3: George Smith, Glenlivet, and Ancient Liberties; Chapter 4: The Great Era of Smuggling; Chapter 5: The Glenlivet; Chapter 6: Timely Passages; Chapter 7: Smoking Guns and Castles Three; Chapter 8: From On-the-Job Terror to Purveyor to Her Majesty; Chapter 9: Panicked Grouse and the End of a Defining Era. - Appendix B: Personal Tasting EvaluationsBibliography; Index. - Chapter 10: A Father's DreamsChapter 11: The Chivas Brothers Company; Chapter 12: Such a Character as the Late Mr. Smith; Chapter 13: The Magic Words: Chivas Regal; Chapter 14: The Gallant Major's Whisky, O!; Chapter 15: A Spirit ofNoCommonRate; Chapter 16: Young Men of Conspicuous Gallantry; Chapter 17: Mr. Sam and Scotland's Prince of Whiskies; Chapter 18: Drams of America; Chapter 19: Mr. Sam's Historic Scotch Whisky Gambit; Chapter 20: The Joining of Two Scotch Whisky Giants; Epilogue: TheWorld of Opportunities; Chivas Brothers Anew; Last Call; Appendix A: Whisky Talk. - A Double Scotch tells the intertwined success stories of Chivas Regal and The Glenlivet-two Scotch whisky brands recognized the world-over for their unparalleled quality. Founded by Scottish grocers from Aberdeen, Chivas Regal stands as the world's most popular prestige blended Scotch. First distilled by a pistol-packing Highlander, The Glenlivet is today the top-selling single-malt Scotch in America. F. Paul Pacult explores these two iconic spirits and tells the remarkable story of the two families who endured numerous hardships to build their brands. A business book that goes down eas
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| Emner | Chivas Brothers Limited : (NO-TrBIB)5053713
Glenlivet Distillery : (NO-TrBIB)5053714 Seagram Company : (NO-TrBIB)5053712 Whiskey industry - History - Scotland Vis mer... Chivas Brothers Limited --History.
Glenlivet Distillery --History. History. Whiskey industry --Scotland --History. whisky industri skottland historie whiskey brennevinsindustri |
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| Dewey | |
| ISBN | 0471662712
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