The Management of tourism : a selection of readings
compiled and edited by A. J. Burkart and S. Medlik
Bok · Engelsk · 1975
| Utgitt | London : Heinemann , 1975
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| Omfang | VIII, 237 s. : ill.
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| Opplysninger | Har bibliografi og register. - Innhold : Lickorish, L. J. and Kershaw, A. G. Tourism before 1840.--Lickorish, L. J. and Kershaw, A. G. Tourism between 1840-1940.--International Union of Official Travel Organizations. The growth of tourism.--Harrop, J. The economics of the tourist boom.--Schmidhauser, H. Travel propensity and travel frequency.--Research Department, British Tourist Authority. Self-catering holidays.--Wheatcroft, S. F. Transport and tourism.--Abrams, M. Trends in car ownership and leisure.--Longden, J. P. Catering for the tourist.--Pickering, J. F. Co-operation and the small business.--Boyd-Carpenter, Lord. The contribution of civil aviation to the economic strength and well-being of the UK.--Burkart, A. J. The role of the large tour operator in the development and promotion of tourism.--Medlik, S. and Middleton, V. T. C. The tourist product and its marketing implications.--Burkart, A. J. Design as an instrument of competition.--McCaskey, T. G. Conservation of historic areas, management techniques for tourism in the USA.--McCarthy, P. E. and Dower, M. Planning for conservation and development, an exercise in the process of decision-making.--Eden, J. Tourism and the government.--Maison, P. International tourism in four European countries.--World Bank. Tourism and developing countries.--Newman, G. Forecasting at Pan Am.
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| Emner | |
| ISBN | 0434901962
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