The one to one manager : real-world lessons in customer relationship management
Don Peppers and Martha Rogers
Bok Engelsk 2000
| Utgitt | Oxford : Capstone , c2000
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|---|---|
| Omfang | XIX, 268 s.
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| Emner | Consumers' preferences
Customer relations - Management Relationship marketing kundebehandling kundeforhold service markedsføring |
| ISBN | 1841120936
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