Forms that Work : Designing Web Forms for Usability


Caroline. Jarrett
Bok Engelsk 2009 · Electronic books.
Annen tittel
Utgitt
Burlington : : Elsevier Science, , 2009.
Omfang
1 online resource (218 p.)
Opplysninger
Description based upon print version of record.. - Front Cover; Forms that Work: Designing Web Forms for Usability; Copyright Page; Contents; Foreword; Acknowledgements; Author Biography; Image Credits; Introduction: What is a form?; Why forms matter; Bad forms can have serious consequences; Good forms create good experiences; What this book is about; It's about design, not technology; It's about the web, not paper; It's about usability: making forms easier to use; It's got a process in it: try it, you might like it; Some definitions and two processes; You know a form when you see it. - Ask one question at a timeTurn negative questions into positive ones; Clarify meaning by careful grouping; Get rid of decision points; Be aware of cultural biases; Make it easy to find the answer; Slot-in answers are in our heads; Gathered answers are found somewhere else; Third-party answers come from someone else; Created answers are made up on the spot; Mismatches in answering strategies create problems; Know where users will find answers; Know who has the data you want; Help users to find the answers; Write labels that match ways users find the answers; Make it easy to judge the answer. - Avoid privacy errors: Explain why you want to know the answer. - Check whether your organization already holds the informationUse information that already exists in your organization; Avoid duplication; Find out what others ask for; What to do if you don't have competitors; An example of looking at competitors; Summary: Ask for information that you need; Case study: A conference booking form: A sample question protocol; Part 2 Conversation; Chapter 3 Making Questions Easy to Answer; Ask questions that support smooth conversation; The four steps in answering a question; Make the question easy to understand; Ask about familiar concepts using familiar words. - How long can your form be?Who will answer your questions?; Design for physical abilities and differences; Find out about your users by asking them; Find out how users perceive the form; Do you know enough about your users?; Make your facts about users into pictures of real people by creating personas; Summary; Interlude: Registration forms: What to do if you can't avoid them; Chapter 2 Asking for the Right Information; Find out why you need the information; Ask your stakeholders; Ask the people who work with the information; Use a question protocol to think about how information is used. - The three layers: relationship, conversation and appearanceThe messy and typical forms design process; The methodical design process that really works; Part 1 Relationship; Chapter 1 Persuading People to Answer; If you understand people, you design better forms; How people react to forms; Readers, rushers, and refusers; Pick the right moment to ask a question; Relationship varies question by question; Three rules that influence response rates; Rule 1: Establish trust; Rule 2: Reduce social costs; Rule 3: Increase rewards; A small reward: give them a form when they want one. - We use forms countless times daily - both at work and at home. The hassles and frustration involved with error messages, unnecessary required fields, and reentering information can make or break a user's perception of a company (both from the support and supply side). Usable forms are more important than ever, with the unprecedented number of online transactions, online and form based business-to-business and business-to-customer tracking and communication. Creating Forms that Work focuses on nothing but forms and how to design them effectively and efficiently. From gathering
Emner
Sjanger
Dewey
ISBN
9781558607101

Bibliotek som har denne