Pharmaceutical marketing : strategy and cases
Mickey C. Smith
Bok Engelsk 1991
| Utgitt | New York : Pharmaceutical Products Press , c1991
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|---|---|
| Omfang | x, 424 s. : ill.
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| Opplysninger | "Revision of: Principles of pharmaceutical marketing. 3rd ed. 1983"
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| Emner | Drugs - Marketing
Pharmaceutical industry Economics, Pharmaceutical farmasi legemidler markedsføring legemiddelindustrien |
| ISBN | 0866568611. - 1560241101
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