Market-share analysis : evaluating competitive marketing effectiveness
Lee G. Cooper, Masao Nakanishi
Bok Engelsk 1988
Utgitt | Boston, Mass. : Kluwer Academic Publishers , c1988
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Omfang | xv, 279 s. : ill.
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Emner | |
ISBN | 0898382785
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Utgitt | Boston, Mass. : Kluwer Academic Publishers , c1988
|
---|---|
Omfang | xv, 279 s. : ill.
|
Emner | |
ISBN | 0898382785
|