The Silk Road Rediscovered : How Indian and Chinese Companies Are Becoming Globally Stronger by Winning in Each Other's Markets.
Anil K. Gupta
Bok Engelsk 2014 · Electronic books.
| Omfang | 1 online resource (304 pages)
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| Utgave | 1st ed.
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| Opplysninger | Cover -- Title Page -- Copyright -- Contents -- Foreword -- Preface -- Acknowledgments -- Chapter 1: Asia's Best-Kept Secret: Growing Economic Ties Between India and China -- The Historical Backdrop -- Geopolitical Tensions: An Irritant but not a Show Stopper -- People's Attitudes: Growing Wariness Amidst Mutual Respect -- China and India in 2025 -- Think Convergence, not Complementarity -- China-India Trade: Explosive Growth but Growing Tensions -- Direct Investments: The New Frontier -- Chapter 2: Succeeding in China: Opportunities and Challenges -- China Opportunities -- In China for China and the World -- B2B and B2C Services -- Industrial Automation -- Enhancing Energy Efficiency -- Combating Pollution Control -- Agricultural Productivity and Water Scarcity -- Luxury Goods and Tourism -- China Challenges -- Cultural and Political Challenges -- Economic Challenges -- Chapter 3: Leveraging India's Home-Country Advantages: Tata Consultancy Services in China -- Offshoring Services: Saudi has Oil, India has Software -- TCS shi zuo shen me de? -- Babysteps: Shanghai, Hangzhou, and Beijing appear on the TCS Map -- Developing Vision and Strategy -- Joys and Sorrows of Early Days: Understanding China -- TCS Creates a JV with the Government as a Partner -- Rolling Out the "China for China" Strategy -- A Bold Move: Smart City Solutions in China -- Looking Ahead: Plans for Growth -- Chapter 4: Making China a Second Home: Mahindra Tractors in China -- The Mahindra Group -- Mahindra Tractors -- Why China? Why 2005? -- Entering China -- Transforming JTC -- A Second Joint Venture in China -- Chapter 5: Partnering with Chinese Institutions: NIIT in China -- Entering China -- Managing Intellectual Property Risks -- Adapting to Local Imperatives -- Spreading Wings Beyond Shanghai -- Inventing the "NIIT Inside" Model.. - Challenges With Entrepreneurs as Franchisees -- Partnering with Government Institutions -- Reaching for the Skies -- Chapter 6: Driving Indirectly into China: Tata Motors and Jaguar Land Rover -- Tata Motors' Acquisition of Jaguar Land Rover -- Jaguar Land Rover in China -- Entry into China Under Ford Ownership -- Tata Motors Takes Charge -- Manufacturing in China -- Chapter 7: Committed Pioneers: Chinese Companies in India -- Chinese Power Equipment Suppliers -- Xindia Steels: A Promising Joint Venture in the Steel Sector -- Huawei's Multidimensional Engagement with India -- Lenovo's Determined Push to Become the Market Leader in India -- Haier's Attempt to Make Up for Its Late Start in India -- Lessons from Chinese Companies' Journeys in India -- Chapter 8: A China Roadmap for Indian Companies -- Think Global, Not Just In-China-for-China -- Risk-Proofing Your China Strategy -- Deciding Whether to Partner or Not -- Managing Relationships with the Government -- Building Product and Institutional Brands -- Managing Talent -- Treating Your China Journey as a Learning Process -- Notes -- About the Authors -- Index -- More from Wiley.. - A roadmap for understanding the business challenges and opportunities in China By 2025, China and India will be two of the world's four largest economies. By then, economic ties between them should also rank among the ten most important bilateral ties worldwide. Their leaders are well aware of these emerging realities. In May 2013, just two months after taking charge, Premier Li Keqiang left for India on his first official trip outside China, a clear signal of China's foreign policy priorities. The Silk Road Rediscovered is the first book ever to analyze the growing corporate linkages between India and China. Did you know that: India's Mahindra is the fifth largest tractor manufacturer in China? Tata Motors' Jaguar Land Rover unit is the fastest growing luxury auto seller in China? India's NIIT is the most influential IT training brand in China? China's Huawei has its second largest R&D center in Bangalore and employs over 5000 people in India? Shanghai Electric earns its largest revenues outside China from India? As these developments illustrate, pioneering Indian and Chinese companies are rediscovering the fabled Silk Road which joined their nations in ancient times. Winning in each other's markets is also making them stronger and whetting their appetite for further global expansion. This book examines how Indian companies such as Tata Consultancy Services, Mahindra Tractors, NIIT, Tata Motors/Jaguar Land Rover and Sundaram Fasteners have figured out how to win in China. Their experiences may inspire and offer lessons to other Indian companies. The book also examines how Chinese pioneers such as Lenovo, Huawei, TBEA, Haier and Xinxing have made a strong commitment to India and are beginning to realize the fruits of this commitment. The key lessons that emerge from these analyses are: the odds of success go up dramatically when executives adopt. - a global rather than local-for-local perspective and are skillful at learning on the ground.
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| Emner | |
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| ISBN | 9781118896013
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