Working for Mcdonald's in Europe : The Unequal Struggle.
Tony. Royle
Bok Engelsk 2001 · Electronic books.
| Omfang | 1 online resource (258 pages)
|
|---|---|
| Utgave | 1st ed.
|
| Opplysninger | Book Cover -- Half-Title -- Title -- Copyright -- Contents -- Figures and tables -- 1 Liberalism, collectivism and the multinational corporation -- In the ring: liberalism versus collectivism -- Regulating employment rights in multinationals -- Clarifying some concepts -- Research issues and questions -- Outline of the book -- 2 Welcome to Big Mac -- From small acorns… -- Enter the salesman -- Exporting 'McBurgers' -- The problems of international expansion -- Structure and organisation in the European market -- 3 The corporate paradox -- The growth of the franchise -- The McDonald's franchise system -- The financial costs and the application process -- Outsiders and insiders -- 'Traitors within': the McDonald's Operators Association -- Imposing uniformity -- The distinction between the franchisee and the company restaurant manager -- Capital expenditure, marketing and small contracts -- Franchisees: working the employees harder? -- Appointment, promotion and training -- Staffing levels, pay and conditions -- The franchise operator: employer or employee? -- 4 McDonald's at work -- McOrganisation -- McWork -- Managing control and consent at McDonald's -- Managing subjectivity -- McCulture -- Explaining labour turnover -- Part-time work -- Workforce characteristics -- Foreign workers -- 'Coasters' and ethnic minorities -- Disabled workers -- Previous work experience -- Recruited acquiescence? -- 5 'There's no place like home' -- McDonald's and the unions in North America -- It's cold outside: McDonald's and unions around the world -- Trade unions and collective bargaining in Europe -- McDonald's and the European unions -- 'Do it your own way': the UK and Ireland -- Unions in the centre: Germany, Austria, Belgium and The Netherlands -- Unions in the south: France, Spain and Italy -- Unions in the north: Denmark, Finland, Iceland, Norway and Sweden.. - Explaining low union membership -- Management attitudes towards unions -- Franchises: the benefits of small operations -- Workforce characteristics and workers' attitudes -- It's not always high turnover and young workers -- Explaining variation in union membership levels -- 6 Co-determination? -- Understanding 'participation' -- 'McParticipation' -- Germany -- Austria -- Denmark -- Sweden -- France -- The Netherlands -- Spain -- Italy -- Re-regulating statutory worker representation -- 7 For a few dollars more -- McDonald's 'performance' pay system -- Comparing basic pay -- Overtime and additional rates for unsociable hours -- 'For a fistful of dollars': executive pay -- Probation period and notice for dismissal -- Holiday entitlements -- Conclusion and discussion -- 8 Where's the beef? -- The EWC directive -- Establishing the McDonald's EWC -- Who is an 'employee' representative? -- Electing the 'employee' representatives -- Electing the German EWC representative -- EWC meetings and agendas -- The second meeting: amending the agreement -- The amended agreement -- The third meeting -- Co-ordinating an employee-side strategy? Pre-meetings -- Inadequate sanctions? -- The EWC as an unrepresentative and ineffective 'talking shop' -- 9 Conclusion -- Reviewing the findings -- Promoting the cause of economic liberalism? -- Economic liberalism, European industrial relations and convergence -- The unequal struggle?: collectivism versus the 'McRegulation' of society -- Appendix -- Why undertake a comparative study? -- Gaining access -- Establishing and developing other research contacts -- The problems associated with direct observation -- Reflexivity and reactivity -- Some methodological issues -- Notes -- References -- Index.. - The McDonald's Corporation is not only the largest system-wide sales service in the world, it is a phenomenon in its own right, and is now recognized as the most famous brand in the world. By providing a detailed analysis of the extent to which the McDonald's Corporation adapts or imposes its labour relations policies in Europe, this volume represents a real life case study revealing the interaction between a global multi-national enterprise and the regulatory systems of a number of different European countries. Key features include: * an overview of the McDonald's Corporation's development and structure * an analysis of its corporate culture and the issues of franchising * an examination of key union strategies, including systems of co-determination, consultation and collective-bargaining * a chapter dealing specifically with European legislation, in particular the McDonald's European Works Council The author systematically analyzes the conflict between the McDonald's Corporation and the industrial relations systems of the European countries within which it operates, and exposes this conflict as an 'unequal struggle' between economic liberalism and collectivism.. - Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2021. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
|
| Emner | |
| Sjanger | |
| Dewey | |
| ISBN | 9780203006467
|
| ISBN(galt) |
