3 treff

Brand immortality : how brands can live long and prosper
Hamish Pringle and Peter Field
Bok Engelsk 2008
Brand manners : how to create the self-confident organisation to live the brand
Hamish Pringle and William Gordon
Bok Engelsk 2001
Brand spirit : how cause related marketing builds brands
Hamish Pringle and Marjorie Thompson
Bok Engelsk 1999