Strategic management : creating competitive advantages
Gregory G. Dess, Gerry McNamara, Alan B. Eisner, Seung-Hyun (Sean) Lee, with contributions by Steve Sauerwald
Bok Engelsk 2021
Originaltittel | [ Strategic management .] Engelsk
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Medvirkende | |
Omfang | xl, 428 sider, 41 sider. : illustrasjoner, figurer
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Utgave | Tenth edition
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Opplysninger | PART 1: STRATEGIC ANALYSIS 1. Strategic Management: Creating Competitive Advantages 2. Analyzing the External Environment of the Firm 3. Assessing the Internal Environment of the Firm 4. Recognizing a Firm’s Intellectual Assets: Moving beyond a Firm’s Tangible Resources PART 2: STRATEGIC FORMULATION 5. Business-Level Strategy: Creating and Sustaining Competitive Advantages 6. Corporate-Level Strategy: Creating Value through Diversification 7. International Strategy: Creating Value in Global Markets 8. Entrepreneurial Strategy and Competitive Dynamics PART 3: STRATEGIC IMPLEMENTATION 9. Strategic Control and Corporate Governance 10. Creating Effective Organizational Designs 11. Strategic Leadership: Creating a Learning Organization and an Ethical Organization 12. Managing Innovation and Fostering Corporate Entrepreneurship PART 4: CASE ANALYSIS 13. Analyzing Strategic Management Cases. - Improve student learning outcomes using Connect, our easy-to-use homework and learning management solution that embeds learning science and award-winning adaptive tools to improve student results.- Engage students with these features: Learning from Mistakes vignettes, Strategy Spotlights, Insights from Research & Executives, Issues for Debate and Reflecting on Career Implications. It is readable, relevant, and rigorous.- Customize via Create. Select chapters, cases, etc
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Emner | strategi administrasjon ledelse bedrifter bedriftsøkonomi
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Dewey | |
ISBN | 1260575268. - 9781260575262
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