Behavioral economics


Edward Cartwright
Bok Engelsk 2018
Utgitt
New York : Routledge , 2018
Omfang
XXIX, 555 s. : ill., fig.
Utgave
3rd ed.
Opplysninger
Revised edition of the author's Behavioral economics, 2014. - Introduction -- An introduction to behavioral economics -- Economic behavior -- Simple heuristics for complex choices -- Choice with risk -- Choosing when to act -- Learning from new information -- Interacting with others -- Social preferences -- Origins of behavior -- Evolution and culture -- Neuroeconomics -- Welfare and policy -- Happiness and utility -- Policy and behavior.. - "This textbook introduces all the key results and insights of behavioral economics to a student audience. Ideas such as mental accounting, prospect theory, present bias, inequality aversion and learning are explained in detail. These ideas are also applied in diverse settings such as auctions, stock market crashes, charitable donations and health care, to show why behavioral economics is crucial to understanding the world around us. Consideration is also given to what makes people happy, and how we can potentially nudge people to be happier.This new edition contains expanded and updated coverage of contract theory, bargaining in the family, time and risk, and stochastic reference points, among other topics, to ensure that readers are kept up to speed with this fast-paced field. The companion website is also updated with a range of new questions and worked examples. This book remains the ideal introduction to behavioral economics for advanced undergraduate and graduate students."--Publisher
Emner
Dewey
ISBN
9781138097117. - 9781138097124

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